ISO 20252:2026-ed.4.0

Market, opinion and social research, including insights and data analytics — Vocabulary and service requirements

NORMA vydaná dňa 1.9.2026

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Informácie o norme:

Označenie normy: ISO 20252:2026-ed.4.0
Dátum vydania normy: 1.9.2026
Počet strán: 77
Približná hmotnosť: 231 g (0.51 libier)
Krajina: Medzinárodná technická norma
Kategória: Technické normy ISO

Anotácia textu normy ISO 20252:2026-ed.4.0 :

Description / Abstract: This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics. This document does not apply to non-research activities, such as direct marketing.